![]() Names and that all use of same and goodwill connected with the use thereof, symbolized thereby, and associated therewith shall inure to the benefit of Licensor. ![]() Licensee acknowledges that its use shall not create in Licensee any right, title or interest in the Websites, the Marks or the Mark registrations and applications which include the Marks and/or Names in the United States and Canada, as applicable. Licensee acknowledges Licensors ownership of the entire right, title and interest in and to the Websites, the Marks and the Names and all trademark and service Right to grant additional licenses for use of the Names, the Marks and the Websites.Ģ.1. The license granted herein is personal to Licensee andĪny entity operating the Hotels on behalf of Licensee and shall not be transferable to any entity without Licensors prior written consent, which may be withheld or granted in Licensors sole and absolute discretion. Non-exclusive and non-transferable right to use the Websites in connection with the operation of the Hotels, subject to the terms and conditions set forth in this Agreement.ġ.4. Terms and conditions set forth in this Agreement.ġ.3. Licensor hereby grants Licensee a non-exclusive and non-transferable right to use the Names in connection with the operation of the Hotels as the trade names and/or corporate names to identify itself, subject to the Licensee a non-exclusive and non-transferable right to use the Marks in connection with the operation of the Hotels. Subject to the terms and conditions hereinafter set forth, Licensor grants to The premises and the mutual covenants herein contained, and for other good and valuable consideration, the receipt and sufficiency of which is hereby acknowledged, the parties agree as follows:ġ.1. NOW, THEREFORE, in consideration of the foregoing recitals and To grant Licensee a license to use the Names, the Marks and the Websites in connection with the operation of the Hotels, all on the terms and conditions set forth herein. ![]() Licensee wishes to use the Names, the Marks and the Websites in connection with its operation of the Hotels, and Licensor is willing Licensee has entered into, or will enter into, a Management Agreement with HVM L.L.C. Property(ies) listed on Schedule C hereto (each, a Hotel and collectively, the Hotels).Ĭ. ![]() Licensee is the owner or lessee, as applicable, of the VILLAGE (collectively, the Names), (ii) the trademarks shown and described in Schedule A hereto (hereinafter the Marks) and (iii) the Internet domain name registrations listed on Scheduleī. Licensor is the owner of (i) the trademarks, service marks and trade names EXTENDED STAY DELUXE, EXTENDED STAY AMERICA, STUDIOPLUS, CROSSLAND, HOMETOWN INN, HOMESTEAD STUDIO SUITES and HOMESTEAD THIS TRADEMARK LICENSE AGREEMENT (this Agreement), entered into and effective as of October 8, 2010, by andīetween ESH STRATEGIES BRANDING LLC, a Delaware limited liability company ( Licensor), and ESA P PORTFOLIO OPERATING LESSEE INC., a Delaware corporation ( Licensee).Ī. ![]()
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